ContactBabel Report: AI in the UK Contact Centre for Retail
Each sector faces unique challenges impacting on its contact centres. ContactBabel’s "AI in Contact Centre Verticals" series quantifies the key pressures on major industries and identifies AI-enabled solutions.
Based on surveys from hundreds of UK contact centres, ContactBabel identified four critical concerns for retail and distribution:
- Increasing profitability per call
- Reducing cost per contact with automation
- Engaging younger customers more effectively to build loyalty
- Gaining actionable insights on competitors
This report explores the causes of these issues and how AI can enhance performance, elevate customer experience, and boost profitability.